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Charalampos Pavlakis

Charalampos Pavlakis
Just like you enjoy reading about marketing topics, I enjoy blogging about them! Digital marketing, Inbound marketing, Social Media marketing, SEO is what I’m specializing in and what I do the biggest part of the day. When I’m not consulting our clients or not expanding my knowledge in digital marketing (or when I just need a break from it), I write health and fitness related articles. In my free time, I love investing my spare time at the gym, trying new cooking recipes, and indulging my love for travelling to new places.
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Recent Posts

INBOUND 2019 - HubSpot Product Updates

Last week, one of the biggest marketing events, the INBOUND 2019 took place in Boston. Together with many awesome sessions, HubSpot also announced various new features! To save you some time, we have put together a compact description of the latest product updates!

Ready? Let's go!


5 Reasons Why Your Bounce Rate Is Extremely High

Posted by Charalampos Pavlakis on 12 July, 2019

Digital Marketing SEO English

First of all, let's quickly explain what a bounce is. According to Google, a bounce is a single-page session on your website. In other words, a bounce happens every time a visitor exits your website without viewing any other page.


Content Marketing: 3 Reasons Why Your Business Needs It

  • You have heard about the popularity of content marketing and its numerous benefits?
  • You are considering if your business could benefit from it, but you cannot yet decide if it is worth investing in?

Then, let me help you with that decision! 



The Perfect Image Sizes For 6 Social Media Channels {PDF included}

The world of social media is constantly changing, and keeping up with the latest features can become overwhelming. To optimize your social media efforts, we’ve put together a comprehensive cheat sheet with all the social media image sizes you may need. 


Marketing Automation: Was Sie wirklich wissen müssen.

Laut HubSpot konnten Unternehmen, die Marketing Automation für Lead-Nurturing nutzen, die Anzahl qualifizierter Leads um 451% erhöhen. 

Marketing Automation ist zwar kein Luxus mehr, aber, unserer Meinung nach, ist es zum eindeutigen „Muss“ geworden. B2B Marketeers stehen vor der Herausforderung hunderte oder sogar tausende von Leads im Auge zu behalten. Ziel ist es dabei, aus diesen Kontakten Beziehungen zu entwickeln und somit neue, glückliche Kunden zu gewinnen. Genau hier setzt die Marketing Automation an. Sie hilft Ihnen dabei mehrere Aufgaben gleichzeitig zu verwalten, wertvolle Daten zu potenziellen Kunden zu sammeln und personalisierte Inhalte auf effiziente Weise bereitzustellen.